Brainworks New Strategically-Focused
Advertising & CRM Media Solutions
In Brainworks 30 years of developing software for the publishing industry, our goal has always been to provide our customers with business solutions that enable them to grow revenues and increase operational efficiencies. In keeping with our customer-first approach, Brainworks is proud to offer our new Stratica software platform.
Stratica’s strategically-focused Advertising and CRM software combines our revenue-generating expertise with the ability to be nimble and responsive via next generation technologies.
Stratica’s new browser-based platform provides media companies with the latest tools to compete aggressively for advertisers by delivering innovative built-in features that include:
- Real-time analytics and marketing functionality
- Automated customized reporting and dashboards
- Permission based user management that allows administrators to exclude specific functionality from a particular user or group
- Advanced workflow functionality that provides the ability to initiate internal workflows such as adjustment tracking, sales to manager communication, as well as, external 3rd party providers