New Strategically-Focused Advertising Solution

Built to Advance Your Strategic Goals &
Bottom-Line Objectives.

Brainworks new Stratica Advertising solution was built in direct response to our customers’ needs to quickly transform their business strategies to better compete in digital, video and print advertising.  Stratica’s strategically-focused software combines Brainworks’ revenue-generating expertise with the ability to be nimble and responsive via next generation technologies.

Stratica Advertising provides many benefits designed to grow revenues and increase operational efficiencies

Dramatically Reduced Cost of Ownership gives you the ability to redirect IT resources towards new revenue initiatives

Modern Browser-Based User Interface makes user adoption quick and easy to use

New Monthly Subscription Pricing lets you control your growth plans by not locking you into multi-year agreements

Focused Implementation Methodology significantly reduces impact on your operations teams and delivers a quicker ROI

Simplified Business Rules makes doing business with your customers more streamlined and efficient

Unified Reporting Solution including standard reports, ad hoc reporting and dashboards that provide easily accessible channels of information to all employees and customers

Customer-Centric Application Design that allows your sales and marketing departments to easily focus on fostering your relationships with your customers

Permission Based User Management allows administrators to exclude specific functionality from a particular user or group

Additional user features include:

Advanced Workflow Functionality that provides users the ability to initiate internal workflows such as adjustment tracking, sales to manager communication, as well as, external 3rd party providers

Responsive Design automatically formats the user interface and display to any device

Account Profiles displays all client details and dock customers for easy retrieval

Automated Order Entry Presets created for all advertising options provide the ability to auto populate fields in order to save the user time and energy on scheduling orders

Embedded Dashboards and Automated Reporting puts critical information at the users fingertips through customizable dashboards and easy to create custom reports

Web-Based Self-Service Tools allow private party and commercial customers to  place ads and allows advertising clients to view sales history, retrieve statements and tearsheets and pay bills

Intuitive Order Entry will only show fields that apply to a specified type of grouping or preset and will automatically hide fields that are not used

ElasticSearch powers extremely fast searches that support data discovery applications

Learn More About Stratica

Want to see how we deliver media efficiency? Sign up for a Demo!


Call us today, toll-free at 800-755-1111, or fill out our demo request form so we can learn more about your particular situation. From there, we’ll work with you to setup a demo and show you how our Media solutions can address your situation whether it’s Advertising, CRM, Circulation or Ad Management.