Brainworks Software

PRODUCTS

Brainworks' Web/Palm Access

Leverages Web and Palm™ for Sales, Customer Service, and Billing

Brainworks provides a unified solution. Through a single database, Brainworks manages all of your advertising: display, classified and preprints, as well as billing, accounts receivable, contracts, layout, pagination, marketing, sales force automation and web/palm integration.

Empower Sales Reps with Account Information in their Palm™ and on the Web
Brainworks provides sales reps with up to date account information on their advertisers and prospects - in their Palm™, HandspringTM, Pocket PC, PDA, or on the Web. Account aging and open item data, sales history, sales trend analysis, and contract performance are instantly at their fingertips. Sales reps are more accountable to their advertisers. Result: a decrease in calls to the billing department, and an increase in customer service, efficiency, and profitability.

Brainworks Delivers Mobile Sales Force Automation
Brainworks Sales Force Automation module is fully integrated with Palm™, HandspringTM, Pocket PC, PDA, and the Web. Sales reps have instant access to scheduled calls, appointments, to-do items, advertiser and prospect notes, as well as full advertiser account history, billing, and credit status.

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Coordinate Marketing and Sales Efforts through Palm™ and Web Technology
Brainworks Integrated Marketing module is fully integrated with Palm™, HandspringTM, Pocket PC, PDA, and the Web. Marketing personnel have complete access to sales reps' schedules. Sales appointments made by the marketing team are instantly integrated into the Palm™ and Web based schedules of your sales representatives.

Web Based Customer Service - Great for Advertisers, Effortless for You!
Your advertisers are just a click away from instant account information. They can instantly view their aging balances, open items, credit status, sales history, and billing ledger, even view their current billing statement on-screen! Customer service is improved, while the workload on your billing department is reduced. The result: increased collections and revenues for your newspaper.

Brainworks Puts Sales and Production Online
The status of each ad booking is available online, allowing advertisers to check their ad status on demand. Brainworks Ad and Image Upload feature allows advertisers to transmit ad components through the web, directly to your production department. This single point of service for customer service functions reduces your internal workload and increases your customer service level.

Transmit Billing Statements and Invoices via Fax and Email
Brainworks billing system provides you with the functionality to transmit your billing statements and invoices via fax/email for advertisers who desire these alternate delivery methods. Select print, fax, email, or any combination thereof for each individual advertiser. Brainworks manages the rest.

Electronic Tearsheets Sent via Email!
Brainworks allows you to store and transmit electronic tearsheets to your customers via email. Ad positioning information is retrieved, along with page images, from production. Batch or ad-hoc transmission of tearsheets via email speeds delivery and accelerates your cash flow.

Reporting - Get What You Want, When You Want It!
In seconds, easily define and generate any advertising report: detailed, summary, or comparative. Quickly select the elements to include, indicate your sorting and filtering preferences, and your report appears instantly on the screen. Report on classified and display advertising together or separately. Report by salesperson, territory, division, publication, edition, section, date, ad type, advertiser, SIC code, day of week, promotion, or any user definable elements.

A Proven Track Record of Delivering Cutting Edge Technology
Since Brainworks released the industry's first Windows based advertising system over a decade ago, the company has continued a tradition of leveraging the most effective and current technologies. The corporate mission is maximizing the profitability and productivity of newspapers.

Brainworks - The Platform for Today and Tomorrow
Brainworks ROP Pagination is a cross platform solution. You have the freedom to choose either PC or Macintosh workstations. Operates on Microsoft Windows 2000¨, and Sun-Solaris™ servers. Database options include SQL Server™, and Oracle¨. One system can support multiple users in a single location, or multiple users spread over a broad geographical area using a Wide Area Network.

At Brainworks, Customer Satisfaction Is Paramount
The technical team provides outstanding 24x7 support, is highly responsive to the needs of the industry, and is proactive in leveraging technologies to keep Brainworks customers ahead of the times.

Profit from Brainworks
Find out more about how Brainworks software can make your newspaper more profitable. Online and onsite demonstrations are available upon request.
 

" Brainworks delivers great software, but that is just the beginning. By leveraging the benefits of the web, email, and Palm™ technology as fully integrated components of our application, Brainworks ensures that your newspaper achieves peak productivity and profitability. "

-John Barry, President
Brainworks Software


Scalable to any size newspaper
Operates either as part of Brainworks Unified Advertising and Billing Solution
Advertisers login online with unique user name and password
Advertisers may check their full account status, sales and contract history
Credit status is displayed, along with customer aging, open items, account ledger, sales history, and future booked sales
Contract compliance is displayed at the summary and detail level
Advertisers may view, print or download their current billing statement
Text messages are sent via email to the business office, sales office, or production department
Advertiser may upload ad images and graphics to the production department
Email tearsheets
Accessible from any web browser
Workstations may be MAC, PC, Unix
Installation/ training/ support
24x7 support
Platforms: Windows/NT®, Microsoft SQL™, Oracle®, Unix™