Brainworks provides a unified solution. Through a single database, Brainworks manages all of your advertising: display, classified and preprints, as well as billing, accounts receivable, contracts, layout, pagination, marketing, sales force automation and web/smartphone integration. Brainworks Sales Force Automation is a component of this unified solution.

Common Database Empowers the Sales Team
Brainworks stores advertisers, prospects, market data, sales force automation activity, and advertising activity in a single database. Sales reps have a single system, with a single interface, through which they can access their entire "world." Duplication of data and effort is eliminated, saving time and increasing accuracy. Integration into the advertising database provides sales reps with up to the minute advertising and billing data when selling to existing advertisers. Inclusion of market data provides sales reps with a steady stream of new prospects. The result: An empowered team and increased sales.

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Contact Management Made Easy
From a single interface, sales reps may schedule appointments, calls, and to-do items, or send email, faxes, and letters relating to any advertiser or prospect. From a single view, a sales rep may view their calendar for the day, week, or month. Powerful drill-down buttons provide them with instant access to advertising history, sales trends, graphs, credit information, scheduled activities, notes, forecasts, and more. Brainworks' Sales Force Automation is easy, fast, fun, and effective.

A Sales Manager's Dream
Sales managers can easily review the sales activity of their team members. All calls, appointments, and to-do items may be viewed for each sales representative. Managers may also easily browse the accounts of each rep, with the ability to drill down into all related sales and advertising data. Suggestions and directions may be electronically sent to the sales representative.

Taking Sales Automation to the smartphonetop
Brainworks integrates with smartphone™, Pocket PC, Handspring™, and dozens of other PDA devices. Sales reps in the field are empowered with all advertiser and prospect data, including sales history, full accounting information and credit status. All appointment, call, and to-do scheduling information synchronize with the PDA device. Sales reps spend more time in the field, less time calling in to the office, and are better equipped to respond to the advertiser. The result: increased sales.

Web Integration Completes the Circle
From any web browser in the world, a sales rep or manager can review their accounts, schedules, accounting, credit, and sales data.

Integration with Brainworks Marketing Brings Teams Together
Marketing teams using Brainworks Integrated Marketing System will be generating sales appointments through outbound telemarketing, fax, email, and conventional mail campaigns. Because the Integrated Marketing and Sales Force Automation systems are integrated within the same database, they share common schedules, advertiser, and prospect data. As a result, coordination and sales results are optimized.

Reporting - Get What You Want, When You Want It!
In seconds, easily define and generate any advertising report: detailed, summary, or comparative. Quickly select the elements to include, indicate your sorting and filtering preferences, and your report appears instantly on the screen. Report on classified and display advertising together or separately. Report by salesperson, territory, division, publication, edition, section, date, ad type, advertiser, SIC code, day of week, promotion, or any user definable elements.

A Proven Track Record of Delivering Cutting Edge Technology
Since Brainworks released the industry's first Windows based advertising system over a decade ago, the company has continued a tradition of leveraging the most effective and current technologies. The corporate mission is maximizing the profitability and productivity of newspapers.

Brainworks - The Platform for Today and Tomorrow
Brainworks ROP Pagination is a cross platform solution. You have the freedom to choose either PC or Macintosh workstations. Operates on Microsoft Windows 2000¨, and Sun-Solaris™ servers. Database options include SQL Server™, and Oracle¨. One system can support multiple users in a single location, or multiple users spread over a broad geographical area using a Wide Area Network.

At Brainworks, Customer Satisfaction Is Paramount
The technical team provides outstanding 24x7 support, is highly responsive to the needs of the industry, and is proactive in leveraging technologies to keep Brainworks customers ahead of the times.

Profit from Brainworks
Find out more about how Brainworks software can make your newspaper more profitable. Online and onsite demonstrations are available upon request.