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Newspaper Web Order Entry

Newspaper Self Service: Don't Lose Another Ad Dollar To Online Competition

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Ad dollars are headed online. Brainworks recaptures these revenues with state-of-the-art tools that leverage interactive technologies for modern newspapers. Even better, every Web-based feature in Brainworks' Web suite creates a new opportunity for newspapers to increase revenue.

• Online ads can contain rich content including photo slideshows and video
• "Blind Boxes" allow sellers to be contacted while remaining anonymous
• Web auctions handle large items (boats, cars, furniture) that aren't easily sold on eBay
• A "Personal Shopper" lets buyers specify what they want, and then be notified when it's posted by an advertiser
• A Web-based interface lets advertisers add, edit, schedule, customize and save ads anytime, using the same functions, prompts and cues to enhance their ads, and newspapers' revenue, that phone room reps have.

Savvy newspapers are embracing the 'Net to build profits. Brainworks delivers proven tools that will make your transition online easy. Don't let another ad dollar pass you by. Contact us or call 800-755-1111 today to learn more about Brainworks Web Order Entry.

	John Barry On ... Web-based Classified and Order Entry Tools Revenue that newspapers are losing to new competitors can be recaptured if publishers learn to incorporate Web-based tools into their methodologies. Brainworks offers a full suite of proven Internet tools that are derived from the Web's most successful selling models. John explains these tools, and illustrates with the example of one customer that has experienced seven-figure increases in revenue since rolling out the Brainworks Web-ordering suite.
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